DEFRA approved raw dog food

Finest meat blendology

We are a DEFRA approved raw dog food manufacturer. We offer a range of 80/10/10 completes, complementary & raw treats. Choose a box of 10, 20, 30 or 60 × 454g chubs — delivered frozen and free by DPD.

  • DEFRA approved kitchen
  • 80/10/10 complete meals
  • Delivered frozen
A box of Prime Raw 454g frozen chubs
DEFRA approved Free DPD delivery Subscribe & save 5%
  • DEFRA approved
  • 80% meat · 10% bone · 10% organ
  • Free DPD delivery
  • Same-day before 12pm
  • Made in Bradford, UK
  • Subscribe & save 5%
  • No fillers

Our recipes

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We use…

Nothing but the best ingredients

Our raw food is preserved by freezing, so there is nothing to add but quality meat, bone and organ — prepared in our DEFRA-approved kitchen.

  • 80% meat, 10% bone, 10% organ
  • Frozen to lock in freshness
  • Handy 454g chubs, boxes of 10 to 60
Explore recipes
You feed…
Using…You feed…

How it works

Raw feeding, made easy

  1. 1

    Find the portion

    Use our feeding calculator to work out how much your dog needs each day.

  2. 2

    Pick your recipes

    Choose from complete 80/10/10 meals and complementary mixes — or subscribe and save 5%.

  3. 3

    Delivered frozen

    Free DPD delivery — same-day if you order before 12pm. Your chubs arrive frozen; pop them straight in the freezer.

  4. 4

    Thaw & serve

    Defrost a chub in the fridge, portion it out and watch them tuck in.

Some of the Fantastic Ingredients We Use…

Prime Raw ingredients

Some of the Fantastic Ingredients We Use…

  1. 1
    Kidney

    Nutrient-rich organ meat, part of the 10% organ in our complete recipes.

  2. 2
    Raw meaty bones

    Finely minced bone — a natural source of calcium and minerals.

  3. 3
    Green tripe

    A favourite with dogs and packed with natural goodness. Try Just Tripe.

  4. 4
    Liver

    Rich in vitamins A and B — part of the 80/10/10 balance.

  5. 5
    Sardines & salmon

    Omega-3 rich fish in recipes like Tripe & Oily Fish and Salmon & Veg.

Feeding calculator

How much should my dog eat?

Tell us a little about your dog and we'll work out a daily portion, how many chubs that is, and how long a box will last.

New to raw? Switch over gradually across 7–10 days, mixing a little more Prime Raw into each meal.

kg
Life stage
Activity level
Body shape

Your dog needs about

500g / day

  • 250gper meal, 2× a day
  • 1.1chubs a day
  • 18days per box
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This is a general guide. Every dog is different, so adjust portions to your dog's weight, condition and activity level. If you're unsure, check with your vet.

Why raw?

Food the way nature intended

A species-appropriate diet of meat, bone and organ — the reasons so many owners have made the switch.

  • Real, simple ingredients

    Meat, bone and organ — no fillers, grains or artificial preservatives.

  • Irresistible taste

    Fresh raw food that even fussy eaters get excited about.

  • Balanced 80/10/10

    The classic raw ratio of 80% meat, 10% bone and 10% organ.

Happy dogs
  • DEFRA approved

    Made in our approved UK facility to strict standards.

  • Frozen for freshness

    Frozen straight after preparation, so nothing needs adding.

  • Easy portions

    454g chubs make daily feeding simple to measure.

Subscribe & save

Never run out. Save 5% on every box.

Choose your recipes and how often you'd like them. We'll deliver on schedule, frozen and ready for the freezer.

  • 5% off every subscription order
  • Choose your delivery frequency
  • Skip, change or cancel anytime
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A box of Prime Raw chubs
A happy dog with its family

Our story

Raw dog food you can trust

At Prime Raw, we are a DEFRA-approved UK manufacturer of premium raw dog food. For years we've supplied independent retailers and breeders nationwide — and now you can order direct.

Our range includes 80/10/10 complete meals, complementary recipes and natural raw treats, all carefully prepared using quality ingredients and packed frozen in 454g chubs.

raw recipes
35
complete ratio
80/10/10
easy-portion chubs
454g
Read our story

Questions

Raw feeding, answered

Can't find what you're looking for? Our team is happy to help.

Contact us
What is 80/10/10 raw feeding?

80/10/10 refers to a balanced raw feeding ratio: 80% meat, 10% bone, and 10% organ. This ensures your dog receives the essential nutrients needed for a healthy diet.

How should I store and serve raw pet food?

Our raw pet food is delivered frozen. Keep it in your freezer and defrost portions in the fridge before serving. Always use proper hygiene when handling raw meat.

Is raw feeding safe for all dogs?

Raw feeding is suitable for most dogs. However, if your dog has specific health conditions, consult your vet before transitioning to a raw diet.

How much should I feed my dog?

Most adult dogs need 2–3% of their body weight each day, and growing puppies 6–8%. Try our feeding calculator for a personalised guide.

What comes in a box?

Choose a box of 10, 20, 30 or 60 × 454g chubs, packed and delivered frozen for convenient storage and portioning.